An Apex Cloud Development initiative

Turn your software idea into a
launch-ready MVP.

Selected founders can have their MVP development fee waived in exchange for a 5% equity interest, with the right senior engineering team behind the product from day one.
  • Senior product team
  • Defined MVP scope
  • Launch support
Apply for consideration
See what's included
Need a business website?
Clear terms from the start. Product discovery and UX/UI design are paid separately. Selected applicants only.
  • Built by a full-stack team across
  • Product StrategyUX/UI DesignSoftwareMobileAI & Cloud

The program

Development capital, invested in your product.

Too many strong software ideas stall before launch because the right development team is financially out of reach. Apex Cloud created Apex Forge to remove that barrier for founders we believe can build lasting companies.

This is not unlimited free development. It is a venture-building partnership around one clearly defined MVP, with transparent economics and responsibilities from the start.

For selected companies

Your approved MVP development fee is waived.

Apex contributes the engineering capacity required for the documented first-version scope, potentially helping you avoid a significant upfront development bill.

Founder

Vision + domain expertise

Apex Cloud

Engineering capacity

Launch

Defined MVP

Core exchange

5%
equity interest
  • Development fee waived
  • Approved MVP scope only
  • Equity finalized by agreement

A clear value exchange

What we invest. What you cover.

Every accepted project receives a written scope, contribution cap, timeline, and responsibility schedule before development begins.

Apex Cloud invests

Senior development capacity
01   Product architecture

A senior technical team translates the approved product plan into a secure, scalable foundation.

02  MVP engineering

Frontend, backend, mobile, automation, AI, and cloud work required by the agreed MVP scope.

03  Quality assurance

Structured testing, release preparation, and launch support for the approved first version.

The founder covers

The work outside development
01 Discovery & product design

Paid research, requirements, user flows, UX/UI, technical architecture, and the development roadmap.

02 Third-party operating costs

Cloud infrastructure, APIs, licenses, app-store fees, payment processing, and specialized compliance services.

03 Growth beyond the MVP

Maintenance, new features, marketing, and later product phases are separate engagements unless agreed otherwise.

No hidden unlimited promise.
The 5% equity interest is exchanged for a defined development contribution, not an open-ended commitment to build every future version of the company's software.
Image

Why we created it

We stopped waiting on investors.

Early-stage funding is failing too many entrepreneurs. Every year, incredible ideas never become real businesses because most traditional investors wait until startups have already proven themselves with revenue, customers, or significant traction before investing.

As a result, countless founders with game-changing ideas are left without the resources they need to take the first step. Rather than waiting for the funding landscape to change, we created Apex Forge.

See the selection process

The team behind the build

One product team, from day one.

Apex Cloud develops custom software, mobile applications, AI systems, automation, and cloud infrastructure. The program places the same full-stack capability behind a carefully selected MVP.

Product strategy

Market framing, requirements, user journeys, prioritization, product roadmap, and buildable MVP scope.

Software & mobile

Responsive web applications, APIs, backend systems, iOS, Android, React Native, and Flutter.

AI & automation

LLM integration, intelligent workflows, predictive systems, computer vision, and operational automation.

Cloud & launch

AWS, Google Cloud, Azure, secure architecture, DevOps, quality assurance, and release support.

React

Node.js

Python

OpenAI

AWS

Azure

Google Cloud

Selected Apex project outcomes

Experience that goes beyond building a prototype.

Apex has delivered products across healthcare, hospitality, fitness, commerce, and other operationally demanding markets.

01

Telemedicine platform

MedSy

1.2M+

downloads
Virtual consultations, prescription workflows, and automated appointment booking.

02

Hospitality platform

Dine & Wine

750K+

downloads
Restaurant reservations, table operations, menus, and contactless ordering.

03

Fitness technology

Track Pro

500K+

downloads
Automated activity tracking and machine-learning workout recommendations.

04

Growth platform

Commerce

100K+

stores powered
Product recommendations and automated e-commerce growth workflows.

05

Secure access & identity management

Pass

1M+

app downloads

Challenge solved: Eliminated the hassle of managing multiple logins while enhancing security with biometric authentication and encrypted credential storage.

Use case: Cross-platform password management, 2FA support, and breach alerts.

Impact
  • Reduced security incidents by 70% for corporate clients.
  • Users saved 10+ hours monthly by avoiding forgotten-password resets.
  • Rated a Top Security App by tech review platforms for three consecutive years.

06

Smart project management for construction

Even-Planner

600K+

app downloads

Challenge solved: Streamlined event planning through centralized vendor coordination, attendee management, and real-time updates.

Use case: Event scheduling, RSVP tracking, vendor booking, and live updates.

Impact
  • Organizers reported 40% less time spent on logistics.
  • Eventra-powered events saw a 35% increase in attendee satisfaction.
  • Boosted vendor response times by 50%, improving event turnaround

Founder fit

Selective by design.
Built for committed founders.

Acceptance depends on the founder, problem, market, product feasibility, and alignment with available Apex capacity.

Strong program fit

You should apply if...
  • You understand a painful, specific market problem.
  • You have relevant domain experience or early customer evidence.
  • You can make decisions and stay actively involved throughout the build.
  • You are prepared to fund discovery, product design, and third-party costs.
  • You are comfortable discussing a 5% equity partnership.

Probably not a fit

Do not apply if...
  • You want an unlimited build with no defined scope.
  • You are looking for a free prototype but have no plan to operate the business.
  • You cannot participate in discovery or make timely product decisions.
  • The product requires immediate specialized certification or compliance without a funded plan.
  • You are unwilling to complete diligence or formalize the equity arrangement.

How it works

From application to approved build.

The program separates selection, paid product definition, legal diligence, and development. That protects both the founder and the team investing months of engineering capacity.

01

Apply

Tell us about the problem, audience, business model, traction, and the product you believe should exist.

02

Founder review

Apex Forge evaluates founder fit, market potential, commitment, and whether the concept suits the program.

03

Paid discovery

Product recommendations and automated e-commerce growth workflows.

04

Diligence & agreements

Both parties review the development agreement, IP terms, milestones, and the final 5% equity structure.

05

Build & launch

Apex engineers the approved MVP, tests it, prepares the release, and supports the initial launch.
Important: An application or discovery engagement does not guarantee acceptance. Development begins only after approval, diligence, final scope, and signed agreements.

Two different programs

Need a business website, not a software product?

Free Website Program

For established businesses that need a stronger online presence.

Website applicants follow a separate offer, application, and qualification process. The 5% equity requirement does not apply to the Free Website Program.
Explore Apex Cloud

Equity-Backed MVP Program

For founders building a scalable software or mobile product.

Selected applicants receive the approved MVP development fee waiver in exchange for a 5% equity interest.
Apply to Apex Forge

Frequently asked questions

The terms, without the fine-print surprise.

Final terms are established in separate written agreements for each approved company.

Limited pilot applications

Your idea deserves more than an unfinished prototype.

If you have the experience, evidence, and commitment to build a real company around a real market problem, tell us what you are creating.
Start your application

Program disclosure

The Equity-Backed MVP Program is selective and subject to availability, technical and company diligence, mutually accepted scope, and definitive written agreements. References to a 5% equity interest do not establish a company valuation or guarantee acceptance, funding, launch timing, revenue, investment return, or business outcome. Public program information is not legal, tax, or investment advice.